We feature all owner Kristen Spetrino’s recipes. It’s like an ice cream shop, where you have 32 flavors all in front of you and you say, “That one looks good.” That’s how people buy cupcakes. Every cupcake has to be visually appealing. That’s one thing that’s very important, when you are selling food that people buy by sight, is that things look very nice. Lots of time, people come in buying for an office party or something like that, though, and they ask us to put together an assortment for them. Some people who come in know exactly what they want. The frosting on that one is our chocolate cream cheese frosting. We take our regular chocolate cake recipe and add some Front Street Brewery beer into it. My favorite special flavor is the Front Street Brewery chocolate stout.
My favorite traditional flavor is vanilla cake with chocolate buttercream frosting. When I graduated, I became manager and spend a lot of day now preparing wholesale orders, coordinating weddings, and making sure that the overall interactions and experience that people are getting in our store are perfect. I started out here as a retail employee, to pay my bills when I was in college.
#Restaurant classics cupcake baker how to
In that whole time, I’d never baked in this kitchen! Then, the other day, I realized I was actually teaching someone how to make batters! Overtime, you get an eye for it, and a taste for it.
I didn’t do my first bake here until this summer, and I’ve been here for about three years. I wasn’t before I started at Coastal Cupcakes. We’ve been in Wilmington for eight years. I have become really familiar with the whole cupcake culture. I have to find a cupcake shop to see what they are doing. “When I go to other cities, I always try their cupcakes. 40 Shares Five Minutes with Kelsey Gibbs, Manager of Coastal Cupcakes:
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